Note from the Editor

In a world of digital overload the information / data highway is cluttered with all kinds of content good and bad; but the noise, colour and glitz largely deny the reader intellectual focus and sustained engagement. Sensationalism has taken new avatars like fake news - ably and in connivance – it seems - with techniques like photo shopping and clever, unethical editing.

In the process, infotainment centred hedonism has hijacked professional gate-keeping as well as the sacred space of editorial judgment in content factories. Editorial gate-keeping nevertheless has to remain committed to truthful reporting to the reader / viewer / audience / surfer/ visitor. Hedonism laced infotainment – while it can capture the imagination of the have-nots - cannot quite preach to the unconverted…

Issues like climate change adaptation need to appeal to the irresponsible consumers without a patronising, politically pornographic tone! Ditto for solid waste management; the media’s attempts at educating the masses, much as it is so well intentioned, lack clarity for the DIY model of Solid Waste Management. That is why increasing budgets for India’s much publicised Swatch Bharath Mission has failed to make an impact in solid waste management. But solid waste management has remained a challenge in many parts of the world. Brazil, Mexico, South Africa, all Asian nations, countries in Oceania are challenged by lacking best practices in SWM.

There is a dire need for sustained engagement and apolitical discourse to intellectually engage in issues like wildlife conservation, biodiversity conservation, Climate change adaptation, inclusive and sustainable models of public health administration, the much neglected area of mental health, sustainable development, gender issues, transparent governance, indigenous peoples’ issues, human rights, and many more unattended development issues.

Issues of heartburn between tiger and tribal remain contentious despite well-funded multimedia and new media campaigns both in the mainstream and New Media as well as in the divergent civil society.

Ironically it is the biodiversity that offers the genetic link between different life forms and the habitat as well as between livelihood security of the harried tribal and the endangered tiger.

Alas the bestirring gaze of the tiger has made far more credible claim demanding clean governance than all the people in one of the most powerful of legislative democracies … India. Similar is the fate of native nutrition pitted as it against the might of the pharmaceutical industry.

Perhaps nothing more than gender issues needs the maximum media engagement through sustained discourse to limit gender based violence. Two decades ago bureaucrats used to say that NGOs have to make the difference because they were caught in enforcement and could not spare the time to usher in positive change. Today that is best achieved through media and internet technologies.

Sustainable Development Goals of the United Nations ( is a diverse set of very interesting solutions that is denied common man’s understanding largely because the Media satraps are more engaged in political stories from the capital cities.

Digital Discourse Foundation® is a registered not for profit new media development communications portal dedicated to engaging in sustained media discourse to translate the power of the pen into actionable change in society on the ground. We hope this initiative will be relevant and welcomed by all people from all walks of life in every region, country, state, and territory.